Tuesday, March 20, 2018

Asst. Trade & E-commerce Manager



Company Profile:

Unilever is one of the world's leading suppliers of Food, Home and Personal Care products with sales in over 190 countries and reaching 2 billion consumers a day. Over half (57%) of the company's footprint is in developing and emerging markets. Unilever has more than 400 brands found in homes around the world, including Persil, Dove, Knorr, Domestos, Hellmann's, Lipton, Wall's, PG Tips, Ben & Jerry's, Marmite, Magnum and Lynx. Our Unilever Sustainable Living Plan is our blueprint for achieving our vision to double the size of the business, whilst reducing our environmental footprint and increasing our positive social impact. The Plan sets stretching targets to achieve by 2020 and includes how we source raw materials and how consumers use our brands. The scale of our ambition means that we are finding new ways to partner with others in business, government and society.

Faced with the challenge of climate change and the need for human development, we want to move towards a world where everyone can live well and within the natural limits of the planet. That's why our purpose is 'to make sustainable living commonplace'.

Assistant Trade Marketing and E-commerce Manager
Location: UAE
WL: 1E

•    Build DSR capability and FT product knowledge via DSR ambassador program (identify, train, equip, incentivize); create educational/selling story material to drive sell out of top 1- products
•    Assist in the UFS web shop roll out by providing the relevant content, launch plans, marketing campaigns and Perfect Store online standards
•    Execute the regional distributor loyalty program in UAE; producing all marketing material, following up with CD on targets
•    Manage BMI budget and forecast of trade activities and ensure 5% forecast accuracy
•    Co-create customized plans for key customers/wholesalers; manage distributor web shops and drive joint marketing calendar in line with BSP i.e. Metro
•    Track customer & activity performance against set KPIs and support CD with developing and implementing corrective actions

Requirements
•    Understand operator buying behavior in trade and e-commerce and share insights with internal stakeholders
•    Represent trade marketing in all BSP/innovation meetings; recommend/execute plans and drive in trade as well as UFS & distributor web shops
•    Drive FT basket via Perfect Store online and offline via suitable touchpoints i.e in store POSM/e-commerce sites
•    Build UFS brand by offering value added services i.e food safety training and distributor roadshows
•    Drive profiled operator agenda via free trade activities Work with 3rd party agency to pilot on-pack promo mechanic for World Cuisine via launch of new site

About the Company
Unilever is one of the leading FMCG company with 400 brands spanning 14 categories of home, personal care and foods products, no other company touches so many people's lives in so many different ways.

Our brand portfolio has made us leaders in every field in which we work. It ranges from much-loved world favourites including Lipton, Knorr, Dove and Omo, to trusted local brands such as Blue Band and Suave.

From comforting soups to warm a winter's day, to sensuous soaps that make you feel fabulous, our products help people get more out of life.

We're constantly enhancing our brands to deliver more intense, rewarding product experiences. We invest €1 billion every year in cutting edge research and development, and have five laboratories around the world that explore new thinking and techniques to help develop our products.

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